Run a campaign là gì

1. a series of planned activities that are intended to achieve a particular social, commercial or political aim
   • an anti-smoking campaign
   • an advertising/a marketing campaign
   • an election campaign
   • the recent presidential campaign
   • campaign for something the campaign for parliamentary reform
   • campaign against something a campaign against ageism in the workplace
   • campaign to do something Today police launched a campaign to reduce road accidents.
   • They began a grass-roots campaign to encourage people to shop locally.
   • to mount/start a campaign
   • to run/lead/spearhead a campaign
   • Both sides have been accused of waging a dirty campaign.
   • the governor's campaign manager
   • The candidates are on the campaign trail (= travelling around to attract support).
   see also defiance campaign, whispering campaign
   Synonyms campaigncampaign

   • battle
   • struggle
   • drive
   • war
   • fight

   These are all words for an effort made to achieve or prevent something.

   • campaign a series of planned activities that are intended to achieve a particular social, commercial or political aim:
     • the campaign for parliamentary reform
     • an advertising campaign
   • battle a competition or argument between people or groups of people trying to win power or control:
     • She finally won the legal battle for compensation.
     • the endless battle between man and nature
   • struggle a competition or argument between people or groups of people trying to win power or control:
     • the struggle for independence
     • the struggle between good and evil

   battle or struggle?A struggle is always about things that seem absolutely necessary, such as life and death or freedom. A battle can also be about things that are not absolutely necessary, just desirable, or about the pleasure of winning: the battle/​struggle between good and evil a legal struggle for compensation a struggle of wills/​wits .

   • drive an organized effort by a group of people to achieve something:
     • the drive for greater efficiency
     • a drive to reduce energy consumption

   campaign or drive?A campaign is usually aimed at getting other people to do something; a drive may be an attempt by people to get themselves to do something: From today, were going on an economy drive (= we must spend less). A campaign may be larger, more formal and more organized than a drive.

   • war [sing.] an effort over a long period of time to get rid of or stop something bad:
     • the war against crime
   • fight [sing.] the work of trying to stop or prevent something bad or achieve something good; an act of competing, especially in a sport:
     • Workers won their fight to stop compulsory redundancies.

   war or fight?A war is about stopping things, like drugs and crime, that everyone agrees are bad. A fight can be about achieving justice for yourself.Patterns

   • a campaign/​battle/​struggle/​drive/​war/​fight against something
   • a campaign/​battle/​struggle/​drive/​fight for something
   • a one-man/​one-woman/​personal campaign/​battle/​struggle/​war
   • a bitter campaign/​battle/​struggle/​drive/​war/​fight
   • to launch/​embark on a campaign/​battle/​drive
   • to lead/​continue the campaign/​battle/​struggle/​drive/​fight
   • to win/​lose a battle/​struggle/​war/​fight
   Collocations Voting in electionsVoting in electionsRunning for election

   • conduct/​hold an election/​a referendum
   • (especially North American English) run for office/​election/​governor/​mayor/​president/​the White House
   • (especially British English) stand for election/​office/​Parliament/​the Labour Party/​a second term
   • hold/​call/​contest a general/​national election
   • launch/​run a presidential election campaign
   • support/​back a candidate
   • sway/​convince/​persuade voters/​the electorate
   • appeal to/​attract/​woo/​target (North American English) swing voters/(British English) floating voters
   • fix/​rig/​steal an election/​the vote

   Voting

   • go to/​be turned away from (especially British English) a polling station/(North American English) a polling place
   • cast a/​your vote/​ballot (for somebody)
   • vote for the Conservative candidate/​the Democratic party
   • mark/​spoil your ballot paper
   • count (British English) the postal votes/(especially North American English) the absentee ballots
   • go to/​be defeated at the ballot box
   • get/​win/​receive/​lose votes
   • get/​win (60% of) the popular/​black/​Hispanic/​Latino/​Muslim vote
   • win the election/(in the US) the primaries/​a seat in Parliament/​a majority/​power
   • lose an election/​the vote/​your majority/​your seat
   • win/​come to power in a landslide (victory) (= with many more votes than any other party)
   • elect/​re-elect somebody (as) mayor/​president/​an MP/​senator/​congressman/​congresswoman

   Taking power

   • be sworn into office/​in as president
   • take/​administer (in the US) the oath of office
   • swear/​take (in the UK) an/​the oath of allegiance
   • give/​deliver (in the US) the presidents inaugural address
   • take/​enter/​hold/​leave office
   • appoint somebody (as) ambassador/​governor/​judge/​minister
   • form a government/​a cabinet
   • serve two terms as prime minister/​in office
   Extra Examples

   • She led the campaign for parliamentary reform.
   • the campaign for racial equality
   • A campaign of intimidation was waged against people trying to vote.
   • Local people started a petition and letter-writing campaign to keep the hospital open.
   • She has fought a one-woman campaign for ten years about the lack of childcare provision in the town.
   • She led a successful campaign against the closure of the library.
   • The campaign failed to achieve its objectives.
   • The anti-fur organization financed an ad campaign featuring celebrities.
   • The campaign aims to inform the public of the dangers of this disease.
   • a carefully orchestrated campaign against striking workers
   • The campaign featured athletes talking about healthy lifestyles.
   • a concerted campaign aimed at educating young people about the dangers of drugs
   • After sliding in the opinion polls, the party had to rethink its plan of campaign.
   • The company launched a huge advertising campaign.
   • The advertising campaign was responsible for the massive rise in sales.
   • We designed an internet marketing campaign.
   • The general election campaign gets underway today.
   • A news conference was held at the party's campaign headquarters.
   • Education has become an important campaign issue.
   • People have criticized the way in which she conducted her election campaign.
   • The President kept his campaign promises.
   • a health awareness campaign to promote a healthy lifestyle
   • election candidates on the campaign trail
   • The terrorists responded with a bombing campaign directed at business and commerce.
   Topics Businessb1, Politicsb1
   Oxford Collocations Dictionaryadjective

   • big
   • huge
   • major

   verb + campaign

   • begin
   • initiate
   • launch

   campaign + verb

   • begin
   • get underway
   • start

   campaign + noun

   • aide
   • manager
   • staffer

   preposition

   • during a/​the campaign
   • campaign against
   • campaign by

   phrases

   • a campaign of disobedience, misinformation, vilification, etc.
   • a plan of campaign

   See full entry

   Questions about grammar and vocabulary?

   Find the answers with Practical English Usage online, your indispensable guide to problems in English.

   Join us

   Join our community to access the latest language learning and assessment tips from Oxford University Press!

   Definitions on the go

   Look up any word in the dictionary offline, anytime, anywhere with the Oxford Advanced Learners Dictionary app.

   Want to learn more?

   Find out which words work together and produce more natural sounding English with the Oxford Collocations Dictionary app.
2. a series of attacks and battles that are intended to achieve a particular military aim during a war
   • the North African campaign
   • a bombing campaign
   • Air battles had dominated the campaign.
   • The government has intensified the military campaign against the rebels.
   • The Russian campaign ended with the German defeat at Stalingrad.
   Wordfinder

   • alert
   • assassinate
   • attack
   • campaign
   • execute
   • extremist
   • hijack
   • hostage
   • kidnap
   • terrorism
   Topics War and conflictb2
   Oxford Collocations Dictionaryadjective

   • big
   • huge
   • major

   verb + campaign

   • begin
   • initiate
   • launch

   campaign + verb

   • begin
   • get underway
   • start

   campaign + noun

   • aide
   • manager
   • staffer

   preposition

   • during a/​the campaign
   • campaign against
   • campaign by

   phrases

   • a campaign of disobedience, misinformation, vilification, etc.
   • a plan of campaign

   See full entry
   More Like This Silent lettersSilent letters

   • gnarled
   • gnash
   • gnat
   • gnaw
   • gnome

   • haute cuisine
   • heir
   • herb
   • honour
   • hors doeuvre
   • hour

   • knack
   • knee
   • kneel
   • knife
   • knight
   • knit
   • knob
   • knock
   • knot
   • know
   • knuckle

   • psalm
   • psephology
   • psychic
   • ptarmigan
   • pterodactyl
   • psychology

   • wrangle
   • wrap
   • wreath
   • wreck
   • wrench
   • wrestle
   • wriggle
   • wring
   • write
   • wrong

   • bomb
   • climb
   • crumb
   • doubt
   • lamb
   • limb

   • ascent
   • fascinate
   • muscle
   • scene
   • scissors

   • height
   • right
   • sleigh
   • weight

   • align
   • campaign
   • design
   • foreign
   • malign
   • reign
   • unfeigned

   • balmy
   • calm
   • calf
   • half
   • yolk

   • autumn
   • column
   • condemn
   • damn
   • hymn
   • solemn

   • bristle
   • fasten
   • listen
   • mortgage
   • soften
   • thistle
   • wrestle

   • biscuit
   • build
   • circuit
   • disguise
   • guilty
   • league
   • rogue
   • vague

   • yacht

   • answer
   • sword
   • two
Word Originearly 17th cent. (denoting a large area of open country): from French campagne open country, via Italian from late Latin campania, from campus level ground, specifically applied to the Campus Martius in Rome, used for games, athletic practice, and military drill. The change in sense arose from an army's practice of taking the field (i.e. moving from a fortress or town to open country) at the onset of summer.

Video liên quan